Devenez UX Designer en 15 minutes

Gamification Interface for Corporate Employees
Company
Prima Solutions
Date
2022
Methodologies
Double Diamond UX
Agile Scrum
Languages
Vue.JS

Project Context

“Become a UX Designer in 15 minutes” is an interactive competition game, designed as a web interface, as part of the UX Strategy Prima Solutions program, which included monthly presentations and newsletters. The format is inspired by the TV game show “Who Wants to Be a Millionaire,” with series of multiple-choice UX questions, combining correct, partially correct, or deliberately absurd answers, to enhance the playful aspect. At the end of the game, participants received a badge according to their score: “UX Hero,” “UX Potential,” or “UX Comedian.”

Objectives

  • Raise internal teams’ awareness of UX fundamentals in an accessible and engaging way.
  • Strengthen design culture within the organization through a fun and interactive format.
  • Create a user-friendly entry point to the UX Strategy program and foster employee engagement.

Project Lifecycle

  • Strategic project framing with management and human resources.
  • User interviews to assess design maturity.
  • Quiz design and definition of key themes as questions.
  • Content writing: questions, answers, and texts.
  • Creation of wireframes to validate the concept with Product Management.
  • Creation of functional mock-ups and associated prototypes.
  • Validation of deliverables with the technical team responsible for development using Vue.js.
Expertise Employed
  • UX Research
  • UX Writing
  • UX Design
  • Art Direction
  • Visual Design
  • UI Design
  • Advanced Prototyping
  • Delivery for development
  • Graphical review
Tools
  • Figma
  • Figjam
  • Microsoft Office
  • Adobe Illustrator
Results

One of the major challenges at Prima Solutions was the sometimes vague or underestimated perception of design’s value within certain product teams. UX/UI was often reduced to a purely aesthetic dimension, without real recognition of its strategic and technical role in the success of software packages. This change in perspective fostered better integration of design into development cycles and smoother collaboration between teams.